Vision-Part 2

Vision and Leadership

By: Don Harris
Founder, Appliance Service Secrets

Vision is the thing inside us that drives us. It keeps us up at night. It keeps our mind active and alive. It gives us a desire to grow or do something different, challenging and motivating. It excites us when we think about it and gives us hope and ideals. It is a purpose within us that brings glimpses of what is possible for us. Vision is the true entrepreneur within us.

But what does that have to do with leadership? Vision drives leadership. All great leaders see the future or the end result before they get there. It is an innate ability whose value is immeasurable. Here are 5 key drivers where vision defines leadership:

  1. Vision Sets the Direction

As a visionary, you are always looking forward to the future as you set the strategy for the business. You are determining your next step as you keep your eye on the goal.

  1. Vision Keeps You Motivated

There will be difficult times and setbacks and a strong vision keeps you motivated no matter what the circumstances. A vision inspires you to never give up. When you get knocked down, you get back up and keep going.

  1. Vision Helps You Persevere

Things get in the way of your vision sometimes. It may be your family or friends that tell you that you are crazy and tell you to stop. Maybe it’s even your inner voice or doubt. But you persevere and move through those obstacles.

  1. Vision Provides Focus

Focus is one of the leading factors to success. When you are able to maintain focus, you maintain drive and sustainability. A strong vision keeps that focus clear and sharp.

  1. Vision Give You Purpose

Purpose is the thing that gets you up in the morning and sets your drive for the day. It keeps that fire burning within you that takes you through the day, the weeks, the months and the years. The purpose is your “Why!”

When it comes to vision, Leaders need to be able to articulate and clearly define the vision and then set the path for that vision to all employees and drive that vision to fruition. When a leader can’t articulate the vision, the business will not thrive as it could have and the effectiveness of the leader is compromised.

Jack Welch said:
“Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.”

The vision of the leader should permeate the workplace and manifest itself in all aspects of the daily routine of the business to the point where employees clearly understand and are wanting to share in that vision. It just becomes a way of doing business.

Ralph Lauren said:
“A leader has the vision and conviction that a dream can be achieved. He inspires the power and energy to get it done”.

When leaders or owners are passionate about the vision and pursue it relentlessly, there is something magical that happens in the business. The employees begin to buy in to the vision in a meaningful, energetic way. Candidates who interview for a position with a company that has a strong vision, often join the company because they see the vision and want to be a part of it. They see the future of the company and they want to join something that gives them a purpose and a meaning for working there.

It doesn’t matter whether you are a 1 man show or hundreds of employees, a leader with a passionate vision can change the landscape of his or her business, its employees and its customers.

Don Harris owned and operated Dependable Services in Atlanta, Ga for over 45 years. In 2014 he transferred his business to his son Brannon.

Brannon has continued to grow the business and currently operates approximate 20 service vehicles and has around 40 full-time employees, providing services for heating, air conditioning, residential appliances, restaurant equipment, commercial refrigeration, and water heaters to the metro Atlanta area.

Don acquired the nickname “DependableDon” early on in the business due to his reputation of being there when he said he would be there and doing what he said he would do. Don founded “Appliance Service Secrets” and offers coaching and consulting to other businesses in the Appliance, HVAC, and other service-based industries. Don also conducts Mastermind Groups known as “Service Success Groups” to help business get to the next level of their business growth.

If you are interested in contacting Don for more information, please email


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