Starting a business is one of the most interesting things to do. Challenging yourself and bringing your ideas to life is truly a fulfilling experience. Most people have considered being an entrepreneur but not everyone has the heart to do so. Here are some entrepreneurship and leadership tips on how to run a startup:

  1. You won’t be ready until you start now

There is no better way to learn than by simply doing. All of us are beginners. If we challenge ourselves to learn and grow from what we were used to then great things can definitely happen. As per Albert Einstein, “Insanity is doing the same thing over and over and expecting different results.” So don’t expect something great will come out if you don’t do something different that’s outside your comfort zone.

2. Be ready to take on different roles

During the early stages of a business, business owners should be ready to take on different roles. When you start a business, be ready to take marketing, sales, delivery and customer services roles. Not only will this save you on costs since you are just starting out, this will also help you get a better understanding of the business.

3.Keep your messaging short and clear

Keep your messaging easy and direct to the point. Clearly state what product you are selling or what services you are offering to the customer. Let them know what you have that competitors don’t. Package your messaging in a way where everything is easy to understand.

4.Focus on Customer Service

Customer is one of the most important things to take into consideration when starting up a business. Good customer service would mean happy clients, happy clients will result in loyal customers. Loyal customers produce referrals and more customers. Find out what matters to the customers and make sure to address that need.

5. Take care of your people

One of the most important lessons learned, in business and in personal life, is to take care of your team. Your team is the reason for your success so this means that they will require steady and unfailing care as well. Making your employees happy will produce happy results. Happy service repair results would mean more happy customers.


Perhaps the things we discussed today about the Basics of Starting up a Business might sound cliche and simple. But in reality, a lot of business owners when faced with a lot of complicated business decisions tend to forget the basics. The things discussed in this article can serve as your basic guide on things to consider when running a startup.